Trends in Hospitality Management

The report (Word doc) is maximum 10 pages (excluding references, 12 points, single-spaced). The length of the report does not matter if it contains all the key information and your opinion.
If you want to add figures (pictures) or tables, the caption needs to be added above the table or under the figure. And the figures (pictures) and tables should be mentioned in the body of your report. If you have a lack
of space for figures and tables, you can add them in appendix.
To jump-start your thinking, here’s the framework. This framework is provided for your reference. If you are creative enough, it is not mandatory to use this format. In sum, both your presentation and your paper will
contain the following three parts:
PART ONE: Introduction
The introduction should provide an overview of the topic and why this topic is important. Using statistic is always a good idea to tell the importance. (e.g., Approximately 98% of consumers read online reviews before they make a purchase decision). In other words, it should answer the “Why do we care?” question. You should explain why this “trend” is so important and why industry people should know about it.
PART TWO: Trends in the industry
You can start tell what you want to talk about the trend. The ideal way is the broad topic is devised into several
sub-topics.
PART THREE: Discussion
Discussion is the most important part. Discussion consists of what we can learn from this topic, what we or
industry people focus on to catch up the trend (your suggestion), and your own opinion about the trend. Linking
what we learn from the topic and the knowledge that we obtained from class is not mandatory but highly
recommended.