The Tipping Point textBook by Malcolm Gladwell" to complete this assignment

Explain why this phenomenon has become a social epidemic using examples in the book Tipping Point by Malcolm Gladwell.

Hint: Discuss Pokémon Go using any of the terms or studies referenced in the book (e.g., epidemic, stickiness, connectors/mavens/salesmen, Sesame Street etc.). I encourage you to spend some time either playing
the game, observing others play the game, or talking with someone who plays the game.