Technology is the driver of this new era, and one key component is social media. Watch the following video and then answer the questions that follow. Video: Best Practices for ROI on Social and Sales (https://www.sellingpower.com/videos/sg4LtmJxvu4/best-practices-for-roi-on-social-and-sales)
What are the 4 steps Shih outlines?
Which one do you feel is most important and why?
How does this content inspire you to choose a career in sales and especially in social selling?