Strategy of internaional Business

Strategy of internaional Business Introduction: Definition: Body: (Interdependence, competitive advantage, changing market) Steer it towards your business 2 pages: 1.    What global trade looks like today (2015)?.. related to your product such as cars, energy etc. 2.    Regionalization 2 pages: Reasons to become international? (Reactive, Proactive, internal, external factors) [Lecture 1] 4 Pages: Market entry (example Vernon Product Life Cycle) 1.    What is your strategy? 2.    Discuss it 3.    Link the Strategy to your product (is it launching or emerging? ) 4.    Key strategic decisions (Talk about the decision making done in the history for some companies that is related to your product)  >>> Not date history but decision making 3 pages: Target Market 1.    Describe the country you entering in (mix PESTEL with customer behavior) 2.    Competitions 3.    Consumer Behavior 4.    Demand 5.    Risks (country risk & commercial risk) 6.    Techniques to be used SWOT analysis Conclusion: References: