Strategy Mapping

Devise a strategy map for the business including customer value, organizational value, capabilities and resources. It should be clear from your map what is fit for

purpose and where the business needs to excel. There should also be clarity around the cause and effect relationships between the levels.

Insightful comments on the relationship between capabilities, org value and customer value in the map. Very clear relationships with links to excel versus fit for

purpose should be incorporated within the assignment.

2)    (10 marks)
With reference to your map, identify two key organizational development projects that will improve the performance of the business. The projects you choose should

relate to a prior topic you have covered in the MBA

Projects well justified with good links to performance. Good use of financial models.    Insightful comments on the relationship between projects and performance.

Excellent use of financial models to estimate the returns to the business.

3)    Project 1 (10 marks)
Outline a plan for project one. How will it be determined that the project has been successful? What can be measured?

Description: Clear and detailed discussion of project. Evidence of additional research beyond class materials to support the project and measurement of success

Clear and detailed discussion of project. Additional research to support project and consideration of project execution.
Also considers risks and milestones.
Clear evidence of synthesis of different MBA topics to address project issues.

4)    Project 2 (10 marks)
Outline a plan for project two. How will it be determined that the project has been successful? What can be measured?

Clear and detailed discussion of project. Evidence of additional research beyond class materials to support the project and measurement of success    Clear and

detailed discussion of project. Additional research to support project and consideration of project execution.
Also considers risks and milestones.
Clear evidence of synthesis of different MBA topics to address project issues.

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