Situation and rhetorical strategies.

Practice with the rhetorical situation and rhetorical strategies. View the slides from
class on February 8 to review this information before you complete this assignment.

1. Below, copy the link to a video advertisement (a commercial) on YouTube or a similar
   video-hosting website.
2. Identify elements of the video’s rhetorical situation.
   ● Author:
   ● Intended audience:
   ● Purpose:
3. Identify the rhetorical appeals (ethos, pathos, logos) used in the video. Remember, most
   advertisements use more than one rhetorical strategy. Describe how these strategies are used
   in the video you found and whether you think they are effective.
   Section 2: Get started on your genre analysis essay by brainstorming campus organizations
   and genres of texts (types of communication) they use.
4. Make a list of campus organizations you are familiar with.
   ● These could be groups that you have already joined or groups you might
   research for this project.