Semiotic Analysis

Provide a semiotic analysis of the British Petroleum 2012 ad [https://www.youtube.com/watch?v=V6m-VJy8Toc]. Begin by explaining, at the broadest level, what this video is ?saying.? Then, breaking it down into various types of codes (linguistic, visual, acoustic, bodily), identify the signifiers at each level and what they signify. Make special note of where you see the various codes enforcing one another.

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