Submit a paper 1 page minimum length, exclusive of the cover page and reference page. Paper should be double spaced in Times New Roman font (or its equivalent) which is no greater than 12 points in size. The paper should use at least two sources in APA format. One source can be your textbook. Make sure you cite everything you paraphrased, e.g. not just at the end of a paragraph.
Find a company online that you think does a poor job with relationship marketing. Suggest a strategy by which it could build a structural relationship with its customers. Your strategy should be in different phases.