Reflection: Gather all the items you have collected and review all the activities you have undertaken in the treasure hunt and all the answers you have provided to the questions posed. Now make an argument about how these various media channels can be used by marketers to engage with specific audiences and use, as support for your argument, your reflections on the activities of the treasure hunt.
You need to make an argument
You need to provide examples and supporting points
You need to refer to theories covered in the lectures, textbook and other academic sources
NEED: Strong argument. Excellent research and supporting points tied directly to the reporting statements. Each are credible, clearly explained, and provide strong support forprovide strong support for how various media channels can be used to engage with specific audiences/consumer experience reflection.
Strong reflection on the results of activity. Well-structured: each section has a clear and unique function. Hierarchy of sections is correct. All information occurs at the correct place. Level of detail is appropriate throughout.