In chapter 3, Massoni argues that while Helen Valentine’s original vision for Seventeen magazine drove the
content of the magazine for a short time, new stories about teenage girls began to be told through the
magazine. What were a couple of these new stories, what were the larger historical trends affecting women
and families that produced them, and what were some of the “bottom line” (read: profit-centered) reasons for
telling these new stories?
In these chapters, Massoni also discusses the particular strategies by which Seventeen encourages largescale consumption by teenage girls. List and describe at least three ways this happened.