Explain the difference between Push versus Pull marketing strategies and provide an example of each. In addition, explain how this affects an Integrated Marketing Promotion campaign.
Instructions:
Discussion Board (DB) Forum Threads and Replies are designed to assess higher-level, critical thinking skills, such as analysis, synthesis, and evaluation. The learning theories, upon which this class is based, are actualized in these threads.
Select ONE (1) of the prompts/questions provided and post your answer in a *substantive thread of 400–500 words, citing at least three sources, (2) peer-reviewed sources and the textbook, using correct APA formatting.