International expansion

The most popular way for international expansion is for a local firm to acquire foreign companies. One of the most benefits for international expansion is global distribution capability that helps expanding the market share.

There are different implications of running a company that is within or outside of the European Union. If you were the head of a firm based in the United States, please answer the following questions, providing the rationale behind your answers:

Would you seek to acquire a company within the European Union or outside of it? Why?
Describe the advantages and disadvantages of the choice you made.
Describe the advantages and disadvantages inherent in the option you did not choose.
Explain why an MNC may invest funds in a financial market outside its own country.
Explain why some financial institutions prefer to provide credit in financial markets outside their own country.

Full Answer Section

Advantages of acquiring a company within the EU:

  • Immediate access to the EU market: Acquiring a company within the EU gives a US firm immediate access to the EU market without having to invest in building its own operations from scratch.
  • Existing customer base: Acquiring a company within the EU gives a US firm access to the company's existing customer base. This can help the US firm to grow its business quickly and efficiently.
  • Local knowledge and expertise: Acquiring a company within the EU gives a US firm access to the company's local knowledge and expertise. This can help the US firm to avoid costly mistakes and to operate more effectively in the EU market.

Disadvantages of acquiring a company within the EU:

  • High cost: Acquiring a company within the EU can be expensive, especially if the company is large or well-established.
  • Regulatory complexity: The EU has a complex regulatory environment. This can make it difficult for US firms to comply with all applicable regulations.
  • Cultural differences: There are some cultural differences between the US and the EU. This can make it difficult for US firms to integrate acquired companies into their existing operations.

Advantages of acquiring a company outside of the EU:

  • Lower cost: Acquiring a company outside of the EU can be less expensive than acquiring a company within the EU.
  • Access to emerging markets: Acquiring a company outside of the EU can give a US firm access to emerging markets with high growth potential.
  • Diversification: Acquiring a company outside of the EU can help a US firm to diversify its risk profile.

Disadvantages of acquiring a company outside of the EU:

  • Higher risk: Acquiring a company outside of the EU can be riskier than acquiring a company within the EU. This is because of factors such as political instability, corruption, and currency fluctuations.
  • Regulatory complexity: Some countries outside of the EU have complex regulatory environments. This can make it difficult for US firms to comply with all applicable regulations.
  • Cultural differences: There are significant cultural differences between the US and many countries outside of the EU. This can make it difficult for US firms to integrate acquired companies into their existing operations.

Why an MNC may invest funds in a financial market outside its own country:

  • Higher returns: MNCs may invest funds in financial markets outside of their own country in search of higher returns. This is because interest rates and other financial returns may be higher in some countries than in others.
  • Diversification: MNCs may invest funds in financial markets outside of their own country to diversify their risk portfolio. This means that if the financial market in one country performs poorly, the MNC's losses will be offset by gains in other markets.
  • Access to new markets: MNCs may invest funds in financial markets outside of their own country to gain access to new markets. For example, an MNC may invest in the financial market of a country where it plans to expand its business operations.

Why some financial institutions prefer to provide credit in financial markets outside their own country:

  • Higher returns: Financial institutions may prefer to provide credit in financial markets outside of their own country in search of higher returns. This is because interest rates and other financial returns may be higher in some countries than in others.
  • Reduced risk: Financial institutions may prefer to provide credit in financial markets outside of their own country to reduce their risk. This is because a financial institution's exposure to risk is reduced if it lends to borrowers in different countries.
  • Access to new markets: Financial institutions may prefer to provide credit in financial markets outside of their own country to gain access to new markets. For example, a financial institution may provide credit to borrowers in a country where it plans to expand its operations.
Sample Answer

If I were the head of a firm based in the United States, I would seek to acquire a company within the European Union.

Rationale:

  • Access to a large and wealthy market: The EU has a population of over 447 million people and a GDP of over €17 trillion. This makes it the largest and wealthiest single market in the world.
  • Reduced trade barriers: The EU has a single market, which means that there are no tariffs or other trade barriers between member states. This makes it easy to move goods and services around the EU.
  • Common currency: The EU uses the euro as its common currency. This eliminates the need to exchange currencies when doing business in different EU countries.
  • Political stability: The EU is a politically stable region with a strong commitment to democracy and the rule of law. This makes it a safe and attractive place to do business.