Information / Data
Via research, identify and profile an example of an organization using data for good, rather than for profit.
Describe the organization’s overall mission (which very well may be for-profit) and marketplace in which they
operate. Describe its data-for-good initiative. What data is used and where does it come from, whom does it
benefit, and how? Describe any analytics involved. Are there any success metrics? Why did the organization
embark on a data-for-good initiative? Who is sponsoring and working on it? Do they work on it on their own
time? How do they promote their efforts, and/or others to get involved? links or images as appropriate.
Your submission should be no longer than 500 words. Feel free to submit interview notes in addition to this.
Sources should be acknowledged (e.g., Smith & Jones, 2009), particularly if direct quotations are used