IMC Workshop

Welcome to the IMC Workshop. (my brand is HUAWEI)

  1. Post helpful links to the IMC Workshop - e.g. (here's one from me - a Coca-Cola IMC Case Study)
    https://www.linkedin.com/pulse/case-study-coca-cola-integrated-marketing-gregory-stringer (Links to an
    external site.)
  2. Request help from classmates - e.g. you could post a research question on the IMC Workshop, such as:
    Please post your response to the questions, Do you use (BRAND NAME)? What do you like most about
    (BRAND NAME)?
  3. Network and interact in small groups - e.g. you can send an invitation to your classmates such as: I'm
    seeking three or four (or more!) other students who want to brainstorm our brands for 30 minutes; if you do,
    please meet me at the IMC Workshop on Canvas at (TIME) on (DATE).
  4. Share ideas - e.g. you could tell your idea to other students at the IMC Workshop - What do you think about
    this idea I have for my (BRAND) IMC Plan Presentation?
  5. Ask me a question - e.g. if you have a question, you might not be the only student with that same question -
    so, my answer to you on the IMC Workshop would probably help other students as well. Any question is fine!