How do ads use fallacies and rhetoric to get a consumer to buy a product.

Part-1 Questions

  1. Advertising- How do ads use fallacies and rhetoric to get a consumer to buy a product.
  2. Advertising and the Media –. Choose either a fallacy or rhetorical device that has persuaded
    you to make a purchase. Define the fallacy/rhetorical device you chose and share how it impacted
    your decision.
  3. The Media –focuses quite a bit on developing skills for critically evaluating news coverage in the
    media. Because we mainly get our information from national media sources, it is really important that
    we analyze the information. Do you make an effort to watch all news media outlets - even the ones
    with which you do not agree? Do you really analyze what you hear, view, or read on media outlets,
    or do you passively take it as truth?
  4. Concept Check -. What is your plan, from here on out, in regards to your critical thinking? What
    was the easiest thing for you to learn or overcome during the past 3 weeks? What was the most
    difficult?
    Part-2
    In this assignment, you will review a real-world scenario and apply the critical thinking skills you
    have developed.
    Review the Critical Thinking Scenario below.
    Write a 350- to 700-word reflection on the scenario, using the Reflection Template below.
    Follow the instructions within the template to complete your reflection. You will need to include
    an introduction paragraph to introduce your reader to the topics you will be discussing; 3 body
    paragraphs, each with specific questions that need to be addressed within; and a conclusion
    paragraph to bring your paper to a close.
    Note: The Reflection Template is already formatted appropriately, and you do not need to make
    any changes to the format. Be sure to demonstrate your critical thinking abilities in your
    responses to the questions, and ensure your paper flows well from topic to topic.
    Critical Thinking Scenario
    Sally is a 34-year-old woman who works in the customer service department for a small company that
    sells printers. Her job involves speaking with customers and addressing their concerns for 8 hours a day.
    Unfortunately for Sally, customers only reach out to her department when there is an issue with their
    printers.
    After a long day of listening to customer complaints, she felt drained and agitated. She wanted to relax, so
    she went to dinner with some colleagues. The colleagues began discussing an issue at work that was
    causing friction between departments. Sally did not agree with her colleagues’ viewpoint on the causes of
    that friction, but she did not want to say anything because she felt that she did not know enough about the
    topic. She decided that after this dinner, she would not spend time with these colleagues outside of work
    anymore. For the remaining part of the discussion, Sally nodded her head and appeared to agree with her
    colleagues in order to avoid confrontation.
    The next day at work, Sally spoke with a customer who disagreed with the warranty policy of the
    company. The customer explained to Sally that he understood the terms of the warranty, but he described
    how vital his printer was to his business. He went on to share how the ability to print materials equated to
    his ability to put food on the table for his family. He asked if there was anything that Sally could do to help.
    Sally imagined herself in the customer’s position, and decided to look into additional options for the
    customer. In the end, Sally was able to de-escalate the situation and assist the customer.
    This interaction with the customer led her to question their warranty, and she decided to speak with her
    manager to see if it could be changed. She stated that the current warranty policy was inadequate
    because it did not provide customers with enough time to determine if the product would function
    appropriately. She provided supporting evidence to show that many printers failed only 1 month after the
    1-year warranty expired. She also calculated the number of those customers with failed printers that did
    buy a replacement printer from the company Sally worked for. Sally proposed that the warranty be
    extended to 18 months. Unfortunately her manager did not agree with her argument, and replied to her by
    asking: “How can you be arguing for change in policy when you are late to work most of the time?”
    However, the manager did not provide an argument against extending the warranty, so Sally decided she
    would continue to argue for changing the warranty with the company’s leadership. After several meetings
    with the company’s owner, Sally was able to get her proposal approved and the warranties extended.
    Reflection Template.
    Title of Paper
    Triple click your mouse anywhere in this paragraph to replace this text with your
    introduction. Often the most important paragraph in the entire essay, the introduction grabs the
    reader's attention—sometimes a difficult task for academic writing. When writing an
    introduction, some approaches are best avoided. Avoid starting sentences with “The purpose of
    this essay is . . .” or “In this essay I will . . .” or any similar flat announcement of your intention
    or topic.
    Elements of Critical Thinking
    Triple click your mouse anywhere in this paragraph to replace this text with your 1st
    body paragraph. In this section, you will focus on the elements of critical thinking apparent in the
    case. Replace the text with a well-developed paragraph (including a topic sentence and
    transitions) that considers the following questions: What barriers to critical thinking were
    apparent? How were they presented? Do you believe that Sally possesses characteristics of a
    good critical thinker? Why or why not?
    Reason, Emotion, and Communication
    Triple click your mouse anywhere in this paragraph to replace this text with your 2nd body
    paragraph. In this section, you will focus on the role that reason, emotion, and communication
    play in the case. Replace the text with a well-developed paragraph (including a topic sentence
    and transitions) that considers following questions: How is the concept of reason presented?
    How did emotion affect Sally’s critical thinking? What type of communication style does Sally
    use while at dinner with her colleagues? Why do you believe this?
    Fallacies and Argument
    Triple click your mouse anywhere in this paragraph to replace this text with your 3rd body
    paragraph. In this section, you will explain the fallacies and arguments presented in the case.
    Replace the text with a well-developed paragraph (including a topic sentence and transitions)
    that considers the following questions: What fallacies, if any, are present in the scenario? What is
    the main argument presented? Do you believe the argument is valid? Why or why not?
    Conclusion
    Triple click your mouse anywhere in this paragraph to replace this text with your
    conclusion. The closing paragraph is designed to bring the reader to your way of thinking if you
    are writing a persuasive essay, to understand relationships if you are writing a
    comparison/contrast essay, or simply to value the information you provide in an informational
    essay. The closing paragraph summarizes the key points from the supporting paragraphs without
    introducing any new information.