After reviewing the health problem, choosing audience, objectives, and model, now you need to design the
compelling and persuasive messages, appropriate channels to deliver your campaign and strategies. 1.
MessageSegment your audience and design messages that will resonate with audiences. Develop
messages that are relevant, attention-getting, memorable, and motivational for your audience. 2.
ChannelEvaluate different communication channel’s capacity or tools that are more likely to reach the
intended audience (advantages vs. disadvantages)Select one or various communication channels with a
rational, such as interpersonal channel, community-based activities, and mass media. 3. Strategies & Time
pointsPlease review the field guide to designing a health communication strategy (p. 111-118)Identify different
strategies and rational to justify your approach.What would be the advantages and disadvantages for your
strategic approach?What is the timeline to achieve objectives?It should be 1-2 pages (single-spaced) in
length. Please add a 3-5 APA-formatted citations and a short summary describing the relevance of each
resource in a referen