Global Communication – Hana Joint Venture Case Study
Description
Read the document: “Case Study: Introduction to “Hana, A Joint Venture Between Health Snack & Toka
Foods.”
Participate in the interactive about the case study:
“Case Study: Hana, A Joint Venture Between Health Snack & Toka Foods”
Write a 5-page paper (excluding the title and reference pages) typed and double-spaced, using the
West Writing Assignment Template, in which you will:
Read Case Study: “Hana, A Joint Venture Between Health Snack & Toka Foods.”
Include in your discussion a consideration of cultural intelligence (CQ) and the importance of
cultural priorities.
Answer the following questions:
What are the underlying cultural issues?
What could both sides have done to avoid the current problem?
Given that there is a problem, what can/should both sides do to overcome problems?
Can the joint venture be saved?
Review the Week 7 Rubric to make sure that you have met all the guidelines for how your paper will
be assessed.
Format your paper using the guidelines from Chapter 1 of the West Writing Style Handbook.
Include and Cite at least four sources, three of which are scholarly sources from the West Online
Library. The supplemental readings provided in the “Read” section of each week are a useful
starting point. Citations are not needed on each slide unless slide content includes graphics or
direct quotations taken from one of the sources. Follow these steps to search for additional
scholarly sources:
Review “What are Scholarly Sources?”
Review “How to Use Scholarly Sources.”
Navigate to the West Online Library.
Type your “Search” criteria in the box called “Keywords.” For example try the keywords: cultural
intelligence
Select “Yes” to indicate that you are searching for scholarly sources.
Select “Search.”
Research the available articles and choose three articles to cite.
Use the West Citation and Reference Generator Tool to note citations and references