Write a marketing report for our student fictional business called av doughnuts. We need to talk about ethics, market segmentation, marketing mix. We did a questionnaire with 35 people getting an understanding for what people want from the business. The idea is to sell the doughnuts around campus in a good location away from the other food competitors and between lectures when students get hungry. We have sweet doughnuts, savoury doughnuts, protein doughnuts, vegan and gluten free doughnuts. We need to including advertising, TV, newspaper, events. We need to determine how our target market will respond to this campaigns. Therefore we need to conducts primary research eg. Our questionnaire.