Everyday low pricing

Discuss “everyday low pricing”. Besides Walmart, what other companies do you believe have been able to use this pricing strategy to great success?
Market-skimming pricing is used many times when companies invent new products and first introduce them to the market. List two “new” products that you believe are employing a price skimming strategy. Back up your answers.
Experts are predicting that cable and satellite television will become obsolete
because of companies that stream video over the Internet such as Netflix, Hulu, Amazon Prime, etc. With respect to the channel of distribution, what trend does this reflect? Is it right for companies such as Comcast to use data limits to lessen competition?

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Everyday low pricing (EDLP) is a pricing strategy in which a company sets a consistent low price for its products, regardless of the time of year or the demand for those products. This strategy is often used by retailers, such as Walmart, to attract customers and to build brand loyalty.

EDLP can be a successful pricing strategy for a number of reasons. First, it can help to simplify pricing for customers. Customers don’t have to worry about the product being on sale or not, or about the price changing from week to week. This can make it easier for customers to comparison shop and to find the best prices.

Second, EDLP can help to build brand loyalty. Customers who know that they can always get a good deal at a particular store are more likely to shop there regularly. This can lead to increased sales and profits for the retailer.

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Third, EDLP can help to attract new customers. Customers who are looking for the best possible prices are more likely to shop at a store that uses EDLP. This can help to expand the retailer’s customer base.

In addition to Walmart, other companies that have been successful with EDLP include Costco, Target, and Aldi. These companies all offer a wide variety of products at everyday low prices.

Market-skimming pricing is a pricing strategy in which a company sets a high price for a new product when it first enters the market. This strategy is often used when the company believes that there is a small number of consumers who are willing to pay a high price for the product.

The goal of market-skimming pricing is to recover the development costs of the product as quickly as possible. The company can then lower the price of the product later, when more consumers are willing to buy it.

Two new products that I believe are employing a price skimming strategy are the Apple Watch and the Tesla Model 3. The Apple Watch was released in 2015 with a starting price of $349. The Tesla Model 3 was released in 2017 with a starting price of $35,000. Both of these products are considered to be high-end products, and they are priced accordingly.

The trend of streaming video over the internet reflects the shift from traditional cable and satellite television to over-the-top (OTT) content delivery. OTT content delivery is a way to deliver video content directly to consumers via the internet, without the need for a cable or satellite subscription.

There are a number of reasons for this trend. First, OTT content is often more affordable than traditional cable or satellite television. Second, OTT content is more flexible, as consumers can watch it whenever and wherever they want. Third, OTT content offers a wider variety of programming than traditional cable or satellite television.

The shift to OTT content delivery is having a significant impact on the cable and satellite television industry. Many cable and satellite companies are losing subscribers, and they are struggling to adapt to the changing market.

The use of data limits by companies such as Comcast is a controversial issue. Some people believe that it is unfair for companies to charge customers for using too much data, as this can be a difficult thing to control. Others believe that data limits are necessary to manage network congestion.

Ultimately, the decision of whether or not to use data limits is up to each individual company. However, it is important to be aware of the potential impact of these limits on consumers before signing up for a service.

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