J.C. Penney’s new chief executive, Mike Ullman, has recently hired you to support him in leading change throughout the organization, as the company continues its fight to once again become profitable. Mike was very impressed with your first initiative after coming on board, the “”

Spiritual Leadership: Dr. Richard Blackaby”” ad campaign.

 Now, he has asked you to advise him on what YOU consider to be the 3 most important things that he should keep in mind as he designs and prepares to implement a number of major organizational changes, from the top down.