Designing a Large-Scale Change Intervention
Choose a current issue in your local neighborhood. The aim of this exercise is to design a large-scale change intervention program in relation to this issue. Consider the following: • How many people would it make sense to involve? • Where and when would you hold it?• How would you ensure that you have a representative cross sample of relevant people in the room at the same time? What data sources would you need to achieve this? • Who are the key decision makers in relation to this issue? What arguments will you use to get them to attend the meeting? • How will you structure the agenda of the meeting? What would be the best way of doing this so that people who attend on that day have appropriate buy-in to it? • How would you run the actual meeting? • What technology would you need to make it work well? • What would people take away from the meeting? • What follow-up actions would you plan to ensure that actions and decisions flowed from it? • What possible funding sources might you draw on to finance the meeting? • As a result of considering such questions, what new issues emerge for you, as a large- scale change intervention agent, to consider? What specific skills would you need to make such an
event work well? Which of these skills would you need to develop more?