Database technology

What role does database technology play in managing data as a business resource within your organization?
Visit ; http://www.zillow.com/ which is a real estate website with a database behind it. Critically assess the site from a database perspective.

Look at it from a specific view (consumer, database manager, database administrator, data collector, security manager, realtor, manager, stockholder, etc., etc., etc.) Pick one view and run with it.

If you prefer, you may evaluate the potential impact of this database including from a nontechnical (societal, political and/or economic) and/or managerial standpoint.

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