Cyberbullying
Cyberbullying is an increasingly consequential social problem, one that has compelled the interest of social psychologists. Social learning theory is instructive here. We know that people repeat behaviors that lead to rewarding outcomes. By asking what exactly is rewarding the bullying behavior, social psychological research can identify the reasons why cyberbullying persists.
For this Discussion, you will examine what is rewarding adolescent-aged cyberbullying behavior from the perspective of a social psychologist, as well as consider strategies to assist teachers and parents.
Sample Answer
From the perspective of a social psychologist, there are a number of factors that can reward adolescent-aged cyberbullying behavior. These include:
- Power and control: Cyberbullies often gain a sense of power and control over their victims by harassing them online. They may feel like they can say or do anything to their victims without fear of consequences. This can be a very rewarding experience for bullies, especially if they have low self-esteem or feel powerless in other areas of their lives.
- Social status: Cyberbullies may also be motivated by the desire for social status. They may see cyberbullying as a way to gain popularity or to impress their friends. If other people see them as being “cool” or “tough” for cyberbullying someone, then they are more likely to continue doing it.
- Arousal: Cyberbullying can also be a way for bullies to get a thrill. They may enjoy the feeling of excitement and adrenaline that comes from harassing someone online. This can be especially true for bullies who have difficulty feeling emotions in other areas of their lives.