Apple Inc

Read the case carefully and write an analysis according to SWOT Framework. Then answer the following questions based on the case I uploaded. Apple Inc. in 2012 —1. What, historically, have been Apple’s competitive advantages? 2. Analyze the personal computer industry. Why did Apple struggle historically in PCs? 3. How sustainable is Apple’s competitive position in PCs, MP3 players, and smartphones? 4. What are Apple’s long-term prospects for the iPad? 5. What advice would you offer the CEO?

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