This study presented the research proposal for a quantitative study, focused on the topic of AI in the context of airlines and pilots trust, through the lens of
the technology acceptance model (TAM).
The TAM is a widely accepted and empirically tested theoretical model. Because of TAM’s reliability and validity in several research applications and ranges
of technology, researchers employ it as a lens by which studies examine user acceptance of technologies (Davis & Venkatesh, 1996; Ma & Liu, 2005).