Part I. Read “A Transparent Mask Takes Off Amid Covid-19” by Elizabeth Garone, published in the Monday,
Nov. 2 Wall Street Journal.
Then, in a paragraph consisting of 5 to 10 sentences (more are OK if you have more to say), write a SWOT of
Allysa Dittmar’s new business, which is called ClearMask. (10 points)
Part II. Write a paragraph of 5 to 10 sentences (more are OK if you want) with an idea you have for a business.
It can be an online business (e.g., a product you would make and sell on Etsy), a personal service, an App, a
website that would get a lot of traffic (thereby generating ad revenue), a fashion accessory, or anything you
think people need or desire, but maybe don’t know it yet. Write a brief SWOT for it as well. (10 points).