A strategic plan
A strategic plan is a carefully crafted set of steps that a firm intends to follow in order to be successful. The business model is a central element of a firm’s strategic plan and describes the process whereby a company hopes to earn profits and outperform the competition. The importance of an effective strategy cannot be overstated. With this in mind provide a substantive response to the questions below:
Think about the best and worst companies you know.
· What is extraordinary (or extraordinarily bad) about these firms?
· Are their strategies clear and focused or difficult to define? Explain.
Sample Answer
Best Companies
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Apple: Apple is a company that is known for its innovation and design. They have a clear strategy of focusing on high-quality products that are easy to use and have a premium feel. They also have a strong brand that is recognized around the world.
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Amazon: Amazon is a company that is known for its customer focus and its ability to disrupt industries. They have a clear strategy of providing a wide selection of products at competitive prices and delivering them quickly and efficiently. They also have a strong technology platform that allows them to innovate and grow.
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Google: Google is a company that is known for its creativity and its ability to solve complex problems. They have a clear strategy of organizing the world’s information and making it universally accessible and useful. They also have a strong culture of innovation that allows them to stay ahead of the competition.